While working with agency Dig & Fish I created a hospitality space designed to embrace the love of Champagne and the love of tennis.
Designed for the AO 2020 Grand Slam Oval public engagement and entertainment precinct, this activation included a VIP upstairs experience, public lounge, several Insta-worthy feature spaces and an activation wall where passers-by could express their love of the match in chalk bubble graphics.
Public engagement with Piper-Heidsieck thrived as the space filled to capacity daily and hundreds of influencer posts were liked thousands of times.
Melbourne creative direction, brand activation, experiential, event creative, hospitality design.